What happens when photography is shaped not by a brief, a checklist or a shot list, but by a single word? In October, I travelled to Japan with Fujifilm and a team of photographers as part of my journey to becoming as an Official FUJIFILM X-Photographer. We’d chatted about creative projects we could work on…
There is a particular feeling I carry when I move through my motherland, the Isle of Thanet. It is hard to give voice to what it is. A sense of loss that has a rising feeing of sadness and deep resentment. Feeling untethered, seeking something that is hard to find. It is something that is…
The transition to the Fujifilm X-Series for professional work began years before the switch actually happened. At the time, I was still shooting with dSLR bodies, heavy telephotos and a kit that required two full bags to cover the range I needed. Some of the telephoto lenses I used for nature were so heavy they…
Freezing fog is one of those phenomena that asks us to pause, slow down and pay attention to the subtle edges where weather becomes art. It arrives quietly, often before dawn, when the world feels half-asleep and the air holds a strange density. These mornings when the world falls silent, our curiosity piqued by the…
Creative residency preparation begins long before we arrive. When the destination is wild, remote and shaped by the elements, the way we prepare becomes part of the creative process itself. During my summer residency at Arctic Canvas in West Iceland, creative residency preparation was central to ensuring I could create from a place of presence….
The transition from wedding photography to purpose-led visual storytelling and branding photography didn’t happen in one single moment. It unfolded slowly, like a tide turning, making itself known long before I was truly ready to name the shift. For nearly a decade, from 2010 to 2019, weddings were my world. I photographed love in all…
Water shapes a place and that is true for Overstone Lakes Holiday Park in Northamptonshire. Steadily and over time in the way that all the most meaningful transformations happen. It draws wildlife and it holds the sky in its surface. Giving it back at a different angle. It creates a focal point in the day….
Stories tap into the deepest parts of our being. They help us unravel what we know and challenge us to reimagine what’s possible. For too long, the story of the off-season and winter photography has been one of absence, of waiting, retreating, shutting down, surviving. But what if we’ve been telling it wrong? What if…
If you’re still using the same bright, sunny images you shot in summer to promote your accommodation through autumn and winter, your storytelling is out of rhythm with the season. It’s a quiet but costly mistake. The light changes, the land changes, and the way people rest and reconnect shifts too. When your visuals don’t…
There is a particular quality to the English countryside in the hour before the light drops or just after it rises. In Worcestershire, with the River Avon moving through the lower ground and Bredon Hill rising to the south, that quality becomes something close to extraordinary. It is the light I arrived for at Bredon…